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  • 2023 Health Care Confidence Report

    Free of charge

    2023 IRIS Global Public Confidence Study provides a multi-country view of public sentiment across the most important issues of the day. The project aimed to understand:
    Perspectives on the state of healthcare systems
    Nearly 19,000 people were surveyed across 27 countries (18,688).
    Fieldwork was completed during February, March, and April 2023 (with one additional country added in June).
    A nationally representative sample of 500 to 1,000 adults was interviewed in each country.

  • 2023 Climate Confidence Report

    Free of charge

    2023 IRIS Global Public Confidence Study provides a multi-country view of public sentiment across the most important issues of the day. The project aimed to understand:
    Levels of confidence and concern about climate change
    Nearly 19,000 people were surveyed across 27 countries (18,688).
    Fieldwork was completed during February, March, and April 2023 (with one additional country added in June).
    A nationally representative sample of 500 to 1,000 adults was interviewed in each country.

  • Global Public Confidence Study 2023

    Free of charge
    • The 2023 IRIS Global Public Confidence Study provides a multi country view of public sentiment across the most important issues of the day. The project aimed to understand:
      1. Public assessments of the economy and personal finances
      2. Levels of confidence and concern about climate change
      3. Perspectives on the state of healthcare systems
    • This report presents results on the economic topics. Separate reports will address views on climate change, and on health care.
    • Nearly 18,000 people were surveyed across 26 countries (17,777)
    • Fieldwork was completed online during February, March, and April, 2023.
    • A nationally representative sample of 500 to 1,000 adults was interviewed in each country.
  • Global Eating, Drinking & Sustainability Survey

    Free of charge

    This study details the findings of a multi country market research study, aimed to understand current eating and drinking trends around the world. The project aimed to understand:

    • the impact of COVID19 on eating & drinking habits
    • if and how sustainability plays a role in deciding what to purchase

    Overall, 22 countries took part in this study, with all fieldwork undertaken online between 12th July and 18 th August, 2021.

    A nationally representative sample of adults was interviewed in each country.

  • How consumer willingness to pay will drive innovation in healthcare

    Free of charge

    Advances in the medical and pharmaceutical fields are constantly evolving, but innovations cost effort, time and, above all, money. The survey analyzes how consumers’ willingness to pay will drive innovation in healthcare. The study profiles some PERSONAS target groups with different attitudes towards medical care, innovation, and the possibility of contributing to expenses.

     

  • I “boomer” ed il mondo online dei servizi per la salute: orientamenti, difficoltà e desiderata

    Free of charge

    L’ indagine esamina il mondo online dei servizi per la salute concentrandosi sul target dei boomer, una generazione che ha dovuto adattarsi al “nuovo mondo digitale”. La maggior parte dei boomers è presente costantemente online, ma solo in pochi azzardano nel definirsi veramente tecnologici! Quando si tratta di attività un po’ più complesse, infatti, laddove aumenta la responsabilità, incide la paura di sbagliare e se possibile si tende a preferire maggiormente il mondo reale a quello virtuale! Internet è molto utilizzato come fonte di informazione, ma meno per gli acquisti e le prenotazioni dei servizi destinati alla salute ed al benessere. Dunque, come poter far avvicinare questo target al mondo digitale riguardo i prodotti e servizi destinati alla salute ed al benessere?

  • Country you go, COVID19 impact you find

    Free of charge

    The impact of Covid19 on habits, branding and sustainability in 22 countries: a multi-country analysis to capture commonalities and differences across cultures and thematize business implications for the grocery world.

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