Format | |
---|---|
Pages | 37 |
Publish date | 7/2021 |
Publisher | Ales Market Research |
Language | English |
How consumer willingness to pay will drive innovation in healthcare
Free of charge
Advances in the medical and pharmaceutical fields are constantly evolving, but innovations cost effort, time and, above all, money. The survey analyzes how consumers’ willingness to pay will drive innovation in healthcare. The study profiles some PERSONAS target groups with different attitudes towards medical care, innovation, and the possibility of contributing to expenses.
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